Overview

Marketing Manager Job at Instant Impact in Wembley, Greater London

Job Description

The Company:

Integral Memory PLC is an established and fast-growing technology company. Founded in 1989 the company has grown into a highly successful international business with offices in London (Wembley), France, Holland and Spain. The company has two divisions: Memory – for computers, phones, cameras and servers & LED Lighting – for home, business and industrial applications. Its products are award winning with a reputation for quality.

The business is currently undergoing an exciting digital transformation and is rolling out a new e-commerce platform across Europe with further plans to expand to the US. The Memory business has expanded over 300% on Amazon in the past 12 months. They are looking for entrepreneurially minded talent to join the business to continue to drive this transformation forward.

The Role:

As Marketing Manager you will join a growing team, working across the full marketing mix working with an emphasis on digital. You will work with our Head of Digital Marketing on the strategy for our digital transformation and you will play a key role in implementing and managing campaigns. You will also play a crucial part in working with the sales and marketing teams to help implement a new CRM system.

Responsibilities:

  • Deliver cross-platform creative content in line with company strategies
  • Run targeting and mailshot campaigns to customers, end-users and industry insiders
  • Publish content, edit, proof-read and formulate content strategies
  • Aid in producing point-of-sale materials
  • Send out price lists and brochures to targeted customers
  • Growing and engaging with digital platform audiences
  • Play a prominent role in the implementation of a new CRM system
  • Work with the Head of Digital Marketing to:
  • Manage email marketing and social media campaigns
  • Develop and implement lead generation strategies to drive traffic to the company’s websites
  • Track progress and improve conversation rates of the company’s campaigns and strategies

Development:
Integral Memory encourages people to be entrepreneurial, bring their own ideas and be pro-active in taking on responsibility. There is a strong emphasis on learning and progression, you will be supported in broadening your skills and you will have the opportunity to grow your role as the business grows.

Requirements:

  • A minimum 3 years’ experience in Marketing with a digital skillset, preferably within an e-commerce environment
  • You are an analytical thinker, used to using analytics in the formulation of content strategy
  • Strong commercial awareness with an aptitude for conducting competitor analysis and a demonstrable ability to truly understand products and their target customers
  • Able to find creative ways of using content to build an online presence with an audience-first mind-set
  • Strong understanding of the nuances, advantages and shortcomings of each digital platform and how to utilise different formats of content to drive business objectives
  • Experience in using and implementing CRM systems
  • Understanding of SEO and PPC strategies
  • Experience in Email Marketing/Automation, Data Cleaning and Segmentation
  • Excellent interpersonal and communication skills
  • Sound leadership and decision-making ability
  • Enjoys taking on responsibility, shows strong initiative, and isn’t afraid of challenging the status quo
  • A passion for innovation, someone who is looking to constantly improve and wants to bring new ideas
  • Creativity, strong brand vision and entrepreneurial flair
  • A ‘hands on’ approach, someone who can both create strategy and dive into implementation

Duration: Permanent

Location: Wembley

Salary: Highly Competitive

Start Date: ASAP

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About Company

Company: Instant Impact

Company Location:  Wembley, Greater London

Job Category: Engineering Jobs, Mechnical Jobs, Electrical Jobs

About Instant Impact