Group Marketing Manager Jobs in Nuneaton – England at Culture Recruitment Ltd
Title: Group Marketing Manager
Company: Culture Recruitment Ltd
Location: Nuneaton – England
Type: Full Time
Category: Marketing/PR, Sales
Group Marketing Manager – £45-£55,00 + Bens – Based nr Nuneaton
My client is looking for an experienced Group Marketing Manager to join the business and add value to their fast paced leading B2B manufacturer, based in Nuneaton.
Working for a company with several brands across the UK + Europe it is a fantastic opportunity for someone with sound marketing experience to join a marketing team determined to make a difference. In your new role you will have the opportunity to deliver business wide marketing transformation as the business continues to grow.
We are looking for a confident senior B2B marketer who can work and think strategically, though enjoys and wants a very hands on role working closely with sales teams to drive commercial marketing activitys and go to market propositions.
A confident and outgoing individual is required to form relationships with colleagues, across the brands and countries and to take ownership and responsibility for key marketing activities. You will be a problem solver and you must be agile and willing to work using your own initiative.
Excellent verbal and written communication skills are a must. Someone with both creative and commercial acumen is required as the business has extensive plans for growth.
You will be responsible for developing multi-channel marketing campaigns across markets and brands to drive sales and actively market the company’s services to increase customer and industry awareness
Develop, manage, deliver and own the marketing calendar for key brands
To effectively work with the R&D and sales teams to identify the correct products and services for the markets
Presenting new products to the sales team and equipping them with the product knowledge, competitor analysis and sales material to ensure a successful introduction
To take a lead role in developing the company’s web platforms, increasing and managing the social media footprint and public relations communications
Devise, prepare and implement the promotional and communication calendar
Coordinate public relations, creating compelling copy across email, social, blog, print, websites and communications
Improve communication and working relationships across the business to ensure that all parties are involved and aware of marketing activity and impact
Regular monitoring and analysis of marketing activity and website analysis to make informed decisions on performance
Managing exhibition organisation and ensuring the key business messages are consistent across all exhibition material
Build marketing budget and maintain all marketing expenses, whilst also identifying ROI opportunities
Ensure ROI is evidenced for all marketing activity undertaken
Proven track record of successfully developing and implementing marketing strategies and associated plans with demonstrable ROI
Excellent written and verbal communication skills
Excellent copywriting and editing skills
Experience of managing marketing budgets
Knowledge and experience in internet/web/digital management and marketing
Excellent attention to detail, accuracy and consistency
CIM Postgraduate Diploma in Marketing Graduate with 5+years’ experience in B2B Marketing
The successful candidate will have:
Proven track record in a brand-led B2B environment
Strong understanding of budget management and planning to enable maximum return
Drive to deliver results, incre…