Overview

Group Marketing Manager Jobs in Nuneaton – England at Culture Recruitment Ltd

Title: Group Marketing Manager

Company: Culture Recruitment Ltd

Location: Nuneaton – England

Type: Full Time

Category: Marketing/PR, Sales

Group Marketing Manager – £45-£55,00 + Bens – Based nr Nuneaton

My client is looking for an experienced Group Marketing Manager to join the business and add value to their fast paced leading B2B manufacturer, based in Nuneaton.

Working for a company with several brands across the UK + Europe it is a fantastic opportunity for someone with sound marketing experience to join a marketing team determined to make a difference. In your new role you will have the opportunity to deliver business wide marketing transformation as the business continues to grow.

We are looking for a confident senior B2B marketer who can work and think strategically, though enjoys and wants a very hands on role working closely with sales teams to drive commercial marketing activitys and go to market propositions.

A confident and outgoing individual is required to form relationships with colleagues, across the brands and countries and to take ownership and responsibility for key marketing activities. You will be a problem solver and you must be agile and willing to work using your own initiative.

Excellent verbal and written communication skills are a must. Someone with both creative and commercial acumen is required as the business has extensive plans for growth.

Key Responsibilities

You will be responsible for developing multi-channel marketing campaigns across markets and brands to drive sales and actively market the company’s services to increase customer and industry awareness

Develop, manage, deliver and own the marketing calendar for key brands

To effectively work with the R&D and sales teams to identify the correct products and services for the markets

Presenting new products to the sales team and equipping them with the product knowledge, competitor analysis and sales material to ensure a successful introduction

To take a lead role in developing the company’s web platforms, increasing and managing the social media footprint and public relations communications

Devise, prepare and implement the promotional and communication calendar

Coordinate public relations, creating compelling copy across email, social, blog, print, websites and communications

Improve communication and working relationships across the business to ensure that all parties are involved and aware of marketing activity and impact

Regular monitoring and analysis of marketing activity and website analysis to make informed decisions on performance

Managing exhibition organisation and ensuring the key business messages are consistent across all exhibition material

Build marketing budget and maintain all marketing expenses, whilst also identifying ROI opportunities

Ensure ROI is evidenced for all marketing activity undertaken

Key competencies

Proven track record of successfully developing and implementing marketing strategies and associated plans with demonstrable ROI

Excellent written and verbal communication skills

Excellent copywriting and editing skills

Experience of managing marketing budgets

Knowledge and experience in internet/web/digital management and marketing

Excellent attention to detail, accuracy and consistency

Education

CIM Postgraduate Diploma in Marketing Graduate with 5+years’ experience in B2B Marketing

The successful candidate will have:

Proven track record in a brand-led B2B environment

Strong understanding of budget management and planning to enable maximum return

Drive to deliver results, incre…

 

About Culture Recruitment Ltd