Global Program Marketing Manager Job at Indeed – in Galway, County Galway
For this poistion we are seeking an experienced Global Program marketing manager to globalise existing marketing campiagns. In this role you will work closely with our large enterprise clients to develop sophisticated, demand generation campaigns, tailored to specifc countries acoss EMEA, APAC, US, Australia, South America, etc.
Build Globally led marketing programs and content working closely with country marketing and to ensure alignment with local country marketing programs’ landing and execution across marketing teams and sales teams.
Ownership of program experience maintaining a balance of marketing versus technical/product content needs through channels like blogs, webinars, paid advertising, digital marketing campaigns, email, and social media.
Ensuring lead flow in program design will be easily trackable and measured for Leadership Dashboards. Report on the effectiveness of program marketing activities in weekly and quarterly business reviews at the global level across KPIs – Handraisers, MQLs, Meetings.
Coordinate campaign-specific messages and content (videos, customer success stories, demos, white papers, presentations, how-to guides, etc.) in alignment with other marketing and data insights teams.
Collaborate with global teams to generate broader impact and synergies in go-to-market program marketing initiatives.
Ensure smooth rollout and communications plans to Sales and country marketing teams for all Global Programs.
Work together with databases, creatives, reporting teams to execute, measure, use and adapt global and local campaigns and content leveraging current dashboards and tools.
Execute marketing initiatives, partnering with internal teams where applicable (including Evangelists, Events, Marketing Technology, Internal Agency, etc)
Innovate and proactively seek out new channels and tactics within the Enterprise Demand Gen strategy
Who You Are
7+ years of experience in managing global marketing programs at medium/large scale global technology companies; preferably working on projects in the B2B / SaaS space.
Strong creative and analytical skills. Must be comfortable with both the art and science of marketing.
Highly data-driven with strong numerical skills; someone who can bring the creative flair to deliver inspiring and thoughtful campaigns
Demonstrated track record in building and leading large-scale marketing and technical projects involving culturally and geographically diverse cross-functional stakeholders with varied technical aptitude.
Deep domain knowledge in integrated B2B marketing, Account-Based Marketing, enterprise lead management, and multi-touch attribution.
Passionate about MarTech & AdTech, and familiar with major as well as emerging vendors in the ecosystem and adjacent space.
Hands-on experience in managing enterprise CRM platforms and related marketing technology ecosystems to support the rollout of integrated enterprise marketing programs.
Strong expertise with marketing automation tools (Marketo), analysis tools (Tableau) and project management software (Jira), CRM (Salesforce)
Who we are
Our Marketing team helps job seekers and employers around the world discover Indeed. Whether creating impactful advertising, coding bidding algorithms, or looking for the news stories in Indeed’s labor data, Indeed marketers bring diverse skills to help shape and share Indeed’s story.
As the world’s number 1 job site*, our mission is to help people get jobs. We strive to cultivate an inclusive and accessible workplace where all people feel comfortable being themselves. We’re looking to grow our teams with more people who share our enthusiasm for innovation and creating the best experience for job seekers.
(*comScore Total Visits, March 2020)
Salary Range Disclaimer
The base salary range represents the low and high end of the Indeed salary range for this position. Actual salaries will vary and may be above or below the range based on factors including but not limited to location, experience, and performance. The range listed is just one component of Indeed’s total compensation package for employees. Other rewards may include quarterly bonuses, long term incentives, an open Paid Time Off policy, and many region-specific benefits.
Salary Range Transparency
Dublin 77,000 – 105,000 EUR per year
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Company: Indeed –
Company Location: Galway, County Galway