Digital Marketing Manager Job at Williams Grand Prix Engineering Ltd. – in Grove
Overview: The company:
Williams is one of the world’s most established Formula 1 teams. It exists purely to race in the top echelon of motor racing, where it has been winning Grands Prix for more than three decades. The Williams name has been synonymous with top-level Motorsport since the 1960s.
We’re looking for a best-in-class, experienced and committed DIGITAL MARKETING MANAGER to lead and develop Williams Racing’s fan acquisition and engagement programme designed to propel Williams Racing back to the top of Formula One off the track, while we develop a car that does the same on it. This is a vital role in helping the Marketing Team conceive, execute and measure our campaign activity across digital channels as we focus on our core objective of driving incremental brand value as well as supporting our commercial proposition. In addition, this role will be responsible for all CRM activity as we build an industry leading fan engagement programme.
You will work within the renowned Williams Racing marketing team and will be responsible for key agency relationships including Digital, Social Media, CRM and Fan Data agencies. You will be in a position to define and execute fan acquisition, engagement and segmentation strategies as well as playing an important part in our creative campaign development.
This role requires data-led insight and experience combined with creative flair and the ability to devise and execute strategies.
To be considered for this position, you must have: *
- At least 5 years’ experience in the development and implementation of successful Digital Marketing Campaigns and CRM strategy.
- Demonstrable experience in the conception and creation of campaigns
- Created and delivered successful acquisition, retention and customer loyalty programmes.
- Worked at a strategic level in a relevant or comparable business/sector.
- Have experience in multi-channel and paid media marketing and have a detailed knowledge of GDPR/data privacy & security.
- Fantastic interpersonal skills and the ability to work collaboratively across teams with vastly different expertise and experience.
There has never been a better time to join Williams Racing as we undergo our transformation back to the top of our sport and extend our brand beyond racing to engage with audiences far beyond our traditional segmentation.
What can Williams offer?
The role comes with a competitive salary and a host of benefits that befit working for one of the most successful teams in Formula One and one of the most loved brands in British sport. We can also offer free onsite parking and large open green spaces to unwind during breaks. We are a short 5 minutes from Wantage, our closest town centre. We have an on-site gym which is free to use for all staff and contractors and we also have a subsidised restaurant on site.
Application closing date:
All applications must be received by 30th July 2021.
Strictly no agencies.
Job Type: Full-time
Company: Williams Grand Prix Engineering Ltd. –
Company Location: Grove
Job Category: Marketing